Sam Rosen (@samrosen) of ThoughtLead and his partner put on this event they called
the shortest marketing conference ever where they invited sixty thought leaders in the field of digital marketing to share the one thing they learned about how to be successful at building influence, and then gave them sixty seconds to do it. That’s right, sixty people, sixty seconds each. Talk about the old quick and dirty.
When I first heard about this I was stunned. They had huge names in the lineup Jason Falls (@JasonFalls) of Social Media Explorer and Brian Clark (@copyblogger) from Copyblogger and others. I just knew I had to sit in this. I knew I would find some career and possibly life changing advice in their sage words, if I listened carefully and dug deep.
Well Sam Rosen just released an article 60 Ways to Increase Your Influence Online in which he pulls out all sixty of the little gems and nuggets in a format that is easily tweetable and at the same time very accessible because honestly I was writing so fast I can’t read my own notes and this helps by giving me just the meat of what each presenter was after.
So what’s my biggest takeaway from the #influencer project? It is that it’s never been about how many followers you have on Twitter, or Facebook or whatever, but rather it is about the quality of followers you have and the quality of the conversations you have with them that helps establish your influence. What did you take away from the #influencerproject? I’d be interested to know so please share that in the comments below.